On Friday, November 15, I screened "The Principle" for a very influential film financier, who has put up the initial financing for the theatrical release of some of the most successful films in history.
In order to determine the "want to see" which exists "out there", we have decided to conduct a two week viral marketing test of the film.
We are scheduled to release our trailer, launch our Facebook page, and commence the marketing test on Monday, December 9 (fingers crossed that we can have everything ready!).
If we are able to secure a strong degree of interest as demonstrated by visits to our page and views of our trailer, we will receive a funding commitment for a theatrical release of "The Principle".
Please visit here for the link, probably by the latter part of next week, and please help us achieve our target by visiting our page and viewing our trailer.
I expect a quite animated discussion will quickly commence on the Facebook page as well ;-)